Leading UK Bookmaker, William Hill, has considerably extended its library of instant win games by rolling out IWG’s full portfolio of games.
The award-winning supplier of online instant win games recently entered a content agreement with the bookmaker. Hill can now offer a far more enhanced instant win portfolio following the integration of IWG’s Progressive Play RGS via OpenBet.
Players now have over 100 games from which to choose, including two of the hottest games in the industry: Slingo and Cash Buster.
This new deal marks another significant commercial agreement for IWG
In addition to William Hill, IWG’s content is also live at 888 casino, Mecca Bingo and Foxy Bingo. The provider of online instant win games is a veteran in the in the industry, has produced over 250 high-quality instant win titles, and won online lottery supplier of the year at the 2017 EGR B2B Awards.
Ciara Nic Liam, William Hill’s Head of Gaming, said in a press release announcing the partnership that the demand for instant win games has experienced exponential growth and that the company has been looking for an opportunity to boost its offering in this sector.
“We look forward to a long-standing relationship with IWG,”
Nic Liam stated.
IWG CEO Rhydian Fisher also commented in the same press release, stating:
“Partnering with one of the industry’s most recognised names is a major deal for us and we’re thrilled William Hill has entrusted us to expand their online instant win offering.”
